Steve Murray-Sesay​

LOS ANGELES

smurraypd4@GMAIL.com

540-923-0655​

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​SKILLS

Adobe Suite

Illustrator

Photoshop

In Design

Flash

Dream Weaver

Microsoft Office

Word

Powerpoint

Excel

Access

Outlook

Web Design

Word Press

CSS

HTML

Email Marketing

Constant Contact

Mail Chimp

Social Media Mgmt

Hoot Suite

Facebook

Instagram

Twitter

LinkedIn

Pinterest

SnapChat

Event Coordination

Community Outreach

Business Development

Copywriting

Typography

Budget Management

Customer Relationship Mgmt

Account Management

Media Purchasing

Data Analysis

Campaign Analysis

Market Research

Photography

Story Boarding

Wire Framing

Employee Management

Public Speaking

Data Presentation

​EDUCATION

LAMAR UNIVERSITY Beaumont, Texas

Master of Business Administration in Marketing

 

LAMAR UNIVERSITY - Beaumont, Texas

Bachelor of Science in Graphic Design w/ Minor in Business

 

NORTHEASTERN UNIVERSITY - Boston, Massachusetts

Bachelor of Science in Graphic Design

 

Friendly High School - Fort Washington, Maryland

 

EXPERIENCE

SOCIAL MARKETING MEDIA DIRECTOR – World Famous Laugh Factory July – Dec. 2015
- Work closely with CEO to develop long term strategy to streamline & grow social media channels
- Collaborate with production department to develop creative storylines, videos, & campaigns
- Implement comprehensive plan to keep social media channels optimized
- Create new ways to encourage followers to like, comment, and share content 
- Work closely with social media team to provide direction on how to execute social media strategy
- Develop and manage social media calendars, tasks, assignments 
- Delegate tasks and assignments to social media team that best fit their abilities
- Monitor trends in Social Media tools, applications, channels, design and strategy
- Develop tools to track & measure growth of social media channels
- Analyze campaigns and translate quantitative data into recommendations and plans for revising strategy

CREATIVE MARKETING DIRECTOR LKNSWT Clothing Co. Jan. 2012 - September 2015

- Collaborate with CEO and Marketing team to develop and maintain brand identity and guidelines
- Work closely with Marketing VP and Director to brainstorm and viral promotional concepts
- Design and layout marketing collateral for promotional use on print and web mediums
- Maintain marketing calendar to ensure all deadlines are met under budget
- Manage vendor accounts and relationships inclusive of printers, radio producers, and others
- Assist with data analysis and sale/profit projections
- Collaborate with Community Relations Director to develop outreach programs and events
- Work with internal teams to generate ideas to improve and maintain employee morale
- Provide strategic recommendations for social media platforms (Facebook, Twitter, Youtube, etc.)
- Create HTML designs for email marketing campaigns
- Research and analyze consumer purchasing patterns

GRAPHIC DESIGNER & MARKETING SPECIALIST  Education First Credit Union Jan. 2012 - Mar.2015

- Collaborate with CEO and Marketing team to develop and maintain brand identity and guidelines

- Work closely with Marketing VP and Director to brainstorm and viral promotional concepts

- Design and layout marketing collateral for promotional use on print and web mediums

- Maintain marketing calendar to ensure all deadlines are met under budget

- Manage vendor accounts and relationships inclusive of printers, radio producers, and others

- Assist with data analysis and sale/profit projections

- Collaborate with Community Relations Director to develop outreach programs and coordinate events

- Work with internal teams to generate ideas to improve and maintain employee morale

- Provide strategic recommendations for social media platforms (Facebook, Twitter, Youtube, Instagram)

- Create HTML designs for email marketing campaigns

- Research and analyze consumer purchasing patterns

MARKETING COORDINATOR Fashion Fame Fortune Inc.2010- 2011

 - Design and facilitate creative strategies to reach new audiences and markets
- Research and update new web content relevant to target audience (website maintenance)
- Manage online media campaigns
- Monitor online traffic via google analytics and google adwords
- Use a combination of several different kinds of media to reach different audiences
 

MARKETING COORDINATOR  Kings of Entertainment 2008-2009

​​- Negotiate with venue owners to secure reservations and pricing

- Coordinate ground distribution teams to promote events

- Manage financial accounts

ACTIVITIES & ORGANIZATIONS

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​​Lamar University Press Volunteer- Newspaper Layout, Editing, Story art

Beaumont Independent School District After school Centers on Education - mentor program

American Advertising Federation- campaign development for national competition

 

HONORS

​​Southland Conference All Academic Team

Division 1A scholarship athlete

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TRADITIONAL MARKETING

PRINT

RADIO

TELEVISION

ADVERTISING

BRANDING

PROMOTIONS

DIGITAL MARKETING

SOCIAL MEDIA

EMAIL MARKETING

E-COMMERCE

GOOGLE ANALYTICS

SEARCH ENGINE OPTIMIZATION

PAY-PER-CLICK

GRAPHIC DESIGN

CREATIVE DIRECTION

BRAND IDENTITY

PHOTOSHOP

ILLUSTRATOR

InDESIGN

ACROBAT

UX | WEB DESIGN

OTHER

DATA ANALYSIS

PUBLIC SPEAKING

TEACHING

DOWNLOAD FULL CV

CONTACTS

Cell: (240) 606 - 1727